Starting with a SOLO AD

Knowing how to start any new business is always going to be a massive problem, even for those talented individuals who have the experience gained from previous start-ups.

I'll come straight to the point by saying that the internet now provides the means for anyone to make money if desire and discipline  –  along with other attributes  –  feature strongly in their mindset.

Search engines are the first port of call these days for people to find information relating to anything which is of interest to them. A large percentage of this information is supplied by online marketers who see the profitability of specific niche products.

In the not too distant past, writers who couldn't find a publisher often resorted to 'Vanity Publishing.' This was very expensive because the writers had to pay all the costs of the production and sales of the books. The internet has virtually consigned this practice to history.

This article is meant to provide a basic 'route map' to achieve profit from Online Information Publishing. The following requirements and comments etc. should be helpful.

Equipment needed.

A computer with a broadband connection is a must. A few peripherals such as a printer might prove useful as would a video camera in order to exploit this popular media.

A desk or table-top located in a convenient work area is an obvious requirement.

Perhaps these items should not be regarded as specific for an online business since these days they are a common part of most households and are used in many different ways by family members.

The Initial Objective.

This must be to prove to yourself that Online Information Publishing is a viable way to make money. This must be effected in as 'non labour intensive' a way as possible  –  and QUICKLY!

To get quick results it won't be feasible to spend time creating a  product  –  even if it is outsourced  –  and by the same token the time can't be afforded to build a website; get a domain name and hosting for the website.

Another important point is the lack of an email list. A list can't be built overnight but is an essential part of the business model which will be outlined here.

The above paragraphs sounds very negative; so what can be done in a positive fashion to get a QUICK result?

Promote a product as an AFFILIATE.

An affiliate is simply someone who sends visitors to a product owner's sales page. The visitor may be so impressed by what he or she reads that a sale may result. If this happens the affiliate earns a commission.

The vendor has had to do the major work by producing the product and putting together the complete marketing strategy.

An affiliate who is new to Internet Marketing and Information Publishing has to master the art of 'Traffic Generation.'

Further down the line, when an affiliate has his own website he will have a platform from which to market his own products and build his own lists. But for now think of this as a future strategy when more experienced.

Step by step actions for this strategy.

• Do an in depth research of the market place to find a niche product which is being searched for by at least 1000 people per month. It doesn't have to relate to a subject with which you are familiar but it does help because you are going to have to make your own assessment as to the product's value to a purchaser.
• Get an affiliate link for the product so that you can promote it and get commissions for sales made.
• Purchase the product in order to assess its worth. Most products are sold with with at least a 30 day cooling off period so if it does not come up to expectations, get your money back and look for a more suitable product.
• Find a marketer who has a list in the group into which your niche product falls and who sends out emails on behalf of others to this list. Look for marketers with lists of people who habitually purchase. This will comprise what is known as 'quality traffic.'
• Write an email which includes your affiliate link and send it to the marketer when you purchase 'clicks' from him/her. The email will be sent out by the marketer to this number of people on a specific date.

...and finally

Check for the results of this SOLO ADS strategy which has originally been to test its viability as a marketing tool. If a profit is made refine and repeat the process.

To learn more about Affiliate Marketing get a FREE 5VIDEO course from a top Internet Marketer and mentor.

Think and Grow Rich

'Think and Grow Rich' by the great business philosopher Napoleon Hill, was first published in 1937. At least 20 million copies have been sold and 70 years after this date it was rated number 6 in Business Week Magazine's Best Selling List. This shows that the secrets of achievement are today, still highly sought after, by those with entrepreneurial ambitions.

This fact acted like a magnet to my psyche for in early 2008 I decided that I was going to make my fortune as an Information Publisher and despite subjectively regarding myself as mega-talented, my instinct told me that this tome could seriously shorten my path to business success.

I was not to be disappointed. Using the phenomenal power of the internet I sourced a downloadable copy and shelled out some of my hard earned cash. No, I've not achieved super tax status yet, but I can honestly say that 'Think and Grow Rich' is fuelling my drive to an attainable goal.

It is my ever present companion. I must have read it cover to cover at least a dozen times and when I feel that the flow of my work rate or creative inspiration is in gridlock, I read an appropriate chapter which usually has the effect of putting me back on the critical path to success.

So what is so magic about this book that I should hold it in such high esteem? Primarily it starts with the author himself. Here was a man who rubbed shoulders with the great men of his time. Napoleon Hill was an original thinker who strove to find the answer to what makes some successful but condemns others to failure.

A defining moment in his life was when he met the great Scottish American industrialist Andrew Carnegie who encouraged him to interview people who had already achieved success. The answers he sought must then surely become apparent. This is not meant to be a history lesson but household names such as Thomas Edison, Alexander Graham Bell and Henry Ford were amongst the interviewees. Napoleon was also an advisor to Presidents Franklin Delano Roosevelt and Woodrow Wilson.

I consider the book to be an indispensable business intelligence tool. All businesses have specific requirements but despite business diversity, proprietors and managers must all come basically from the same mould and thus have similar characteristics with respect to mental capabilities.

Desire, persistence, imagination; an ability to plan and make decisions; to operate without fear and not to look for excuses, these all merit separate chapters in 'Think and Grow Rich.'

A point worthy of emphasis is that this publication is not exclusively aimed at those wishing for monetary achievement but it's teachings also have value for those whose primary objective is to improve their quality of life.

I like a good read; I like a good 'rags to riches' story and here I am not disappointed. 'Think and Grow Rich' relates many such anecdotes and it is worth mention that most illustrate how success came despite the lack of 'silver spoons.' The underlying message is that everything starts with an idea; a thought. The book states 16 laws of success condensed into 13 principles.

In conclusion I would encourage you to get a copy of this fabulous book and use its teachings as your own personal success formula.