A basic understanding of Internet Marketing

I'm sure that there are very few individuals who can truly say that they are experts in every component part of the internet marketing business.

I'm a retired engineer who has always been accustomed to looking at a project and getting an understanding of how the essential bits and pieces interact. Getting a basic understanding is one thing but doing the necessary manipulation to make things happen is best left to experts in that specific action.

I know that I spout a lot about what affects me but I think that analysing the problems I have experienced is the only true way for any commentator in this business to be taken seriously.

Following on from this it should be obvious why I listen to the teachings of SARAH STAAR  and other internet marketers. They have learnt the business and done what we all want to do – make money from it!

I have always fancied my chances as an information publisher but cannot profess to being a 'technological geek' – although this would be extremely useful. Think about it  –  there is not enough time to make use of being a universal expert whilst making use of your core expertise to make money. Making money puts most other things on to the back burner!

Established marketers will not waste their valuable time trying to find out how to thoroughly learn computing skills for instance, but outsource where their time is better spent on the skills which directly make them money.

Outsourcing is often used by information publishers who are looking for articles to put on their websites. The activity can be applied to a multitude of disciplines!

Thinking along these lines I've recently had an idea for a new ebook, the premise of which might centre on the formation of local groups working together as equal partners. At this stage there are a lot of wrinkles to be straightened out and the thought process is ongoing.

As highlighted in this post, I'm a great believer in personal experience as a way of identifying and solving problems so in  future posts I will get more specific when talking about some which have affected me badly but must have affected others also.

My next post will look into how to counteract the hackers. Until then – stay focused.